Eco-Friendly Jewelry

I’ve had the pleasure of meeting 2 wonderful and local jewelry designers. First on twitter, then in real life. They are Emily and Corina behind the beautiful jewelry line jake+cleo. What makes their shop special and unique is that their jewelry is eco-friendly.  Please read this interview, like their facebook page, follow them on twitter, and read their blog. While you’re shopping, check out Emily’s other etsy shop, emms gems.

Describe yourself.
We’re 2 girls with a shared passion for design. We met while working as kitchen designers and became fast friends.

What makes your jewelry eco-friendly?

We are excited to work with an eco-friendly medium like Art Clay silver, which is made with 100% recycled silver, water and an organic binder. Our design process is also environmentally responsible in that all scraps, shavings and dust are collected and reused in jake + cleo creations.
How did you get started in the world of crafting?
E: It’s in the family…or maybe it was as a Brownie.
C: I enjoyed building models in design school, does that count?

Your etsy shop is called jake + cleo, does this have any meaning to you? How did you choose the name?
We wanted a catchy name that represented us as designers. There are 2 of us, we own cats named Jake and Cleo, we like modern design with a twist, masculine yet feminine. Plus, we thought it sounded better than Corina + Emily.

What is a typical day for you?
E: I start just about every day with a bowl of Mini Wheats cereal and a glass of orange juice – NO PULP! But before that, Cleo the cat gets a good scratch behind the ears, and the other cat gets fed.
C: Every day is a little bit different. That’s what is great about working from home.

What inspires you?
E: Smiles. Giggles. Colour.
C: A deadline. I do my best work under pressure.

What is your favourite thing in your shop and why?
E: Nothing beats a great pair of earrings.


C: I love the Green Like Grass ring. It’s my favourite thing because it was the first ring that we designed and it’s still a top seller.

If you could go back and give yourself advice on starting out on etsy, what would it be?
E: practice taking photos at ALL times of the year!
C: I feel under-qualified to give people Etsy advice having only opened our shop in September 2010. But, have patience, it takes time to build relationships, followings and for buyers to find you.

What are some of your favourite etsy shops?
E: Emmsgems 😉
C: Emmsgems, definitely. I was Emily’s spokesperson/model before we started jake + cleo together. My latest favourite is Chrisssmith22, aka The Art of Zen…Crochet. Her latest crocheted ‘gypsy’ scarves are amazing.

Do you do any other types of crafts?
One Christmas we each made pencil crayon fabric roll-ups for our nieces. We SEWED them ourselves!

Is there any craft you wish you knew how to do?
E: Embroidery for sure!
C: I’m not so crafty. I sure would love to learn how to lay hardwood flooring.

Zombies, pirates, ninjas, or vampires?
E: That’s easy: none.
C: Yeah. Not so much. If you’d said werewolves…go team Jacob!

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  1. #1 by corina on March 1, 2011 - 5:35 pm

    Thanks for helping spread our love for silver and design.

  2. #3 by saltcityspice on March 1, 2011 - 8:32 pm

    What a cute shop! I love that you even use the scraps in future creations. Great interview, I enjoyed getting to know a little more about you and your lovely shop.

    • #4 by impossiblyalice on March 1, 2011 - 8:38 pm

      they are great, aren’t they! I love how you can learn so much more about awesome shops doing interviews!

  3. #5 by Molly on March 1, 2011 - 8:49 pm

    Great interview! It’s always fun to find out more about the people behind the designs that we love, and I sure do love jake+cleo’s jewellery!

    • #6 by impossiblyalice on March 1, 2011 - 8:53 pm

      thanks! I really like bringing out the human side of Etsy!

  4. #7 by Chriss on March 1, 2011 - 9:52 pm

    This was a real great way to get to know your both!! Excellent. I love the face(s) behind the magic. Thank you for the shout out!

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